Journalism CSS Paper I 1991

FEDERAL PUBLIC SERVICE COMMISSION
COMPETITIVE EXAMINATION-1991
FOR RECRUITMENT TO POSTS IN BS-17
UNDER THE FEDERAL GOVERNMENT

Time Allowed: 3 Hrs. Max. Marks: 100
Note: Attempt any FIVE questions. All questions carry equal marks.
1. “Both—The MESSAGE and the MEDIUM-play a decisive role in making communication effective”. Please discuss.
2. Briefly explain some well-known communication models. Which model do you recommend for effectively communicating to the rural audience in Pakistan?
3. What is DISINFORMATION? What are the objectives and techniques of Disinformation?
4. What role of the national mass media do you visualise in a crisis situation? What is your opinion about the role of mass media in Pakistan in such situations?
5. Discuss the present status of freedom of Press in Pakistan and the way it is being used.
6. Describe the role of the militant Muslim Press in the politics of the Sub-continent.
7. “Despite being small and feeble, the Muslim Press played a decisive role in the struggle for Pakistan”. Please elaborate.
8. Write introductory notes on the following: (a) Intra personal communication (b) Cognitive dissonance (c) Agenda-setting (d) Innovation diffusion (e) Alternative media

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