Journalism KP PMS Paper 2008

NWFP, Public Service Commission, Peshawar
Competitive Examination for Provincial Management Service, 2008

Time Allowed: 03 Hours Max Marks: 100

Note: Attempt any five questions. Each question carries 20 marks.

Q.1. Analyze critically the situation of conflict and compromise between government and the press during the last three years.

Q.2. Launching a political movement without press support is just like going to war without weapons. How do you evaluate the role of the Muslim Press during Pakistan movement (1940-47)?

Q.3. What are the effects of cable communication on our society? A justified answer, based on logic and reason, is expected.

Q.4. What tactics and techniques would you use in order to become an effective Public Relations Officer of any organization?

Q.5. What is advertising? What are socio-economic effects of advertising?

Q.6. Write short note on any two of the following.

a. Press Release and its basic ingredients. (10+10 =20)

b. Two step flow of communication. c. Press Note and its ingredients.

Q.7. How do you differentiate between Public Relations and Advertising?