Journalism CSS Paper II 1986

FEDERAL PUBLIC SERVICE COMMISSION
COMPETITIVE EXAMINATION-1986
FOR RECRUITMENT TO POSTS IN BS-17
UNDER THE FEDERAL GOVERNMENT

Time Allowed: 3 Hrs Max. Marks: 100
Note: Attempt any FIVE questions, selecting ONE question from each Section. All questions carry EQUAL marks.
SECTION-I
1. “News is sacred but a comment is free”. Please elaborate as fully as you can.
2. What is a good editorial page? Discuss, how it is different from other pages in the newspaper?
SECTION-II
3. Discuss various types of public relations, illustrating your answer with an example.
4. What are the prerequisites of effective public relations?
SECTION-Ill
5. Describe the questions of an effective multi-media advertising campaign.
6. Discuss the social and economic implications of Advertising.
SECTION -IV
7. Discuss in detail the question of Freedom of Press in Pakistan.
8. Make a critical evaluation of the Press and Publication Ordinance.
SECTION-V
9. Write brief introductory notes on 8 of the following:
(a) Joint Communique (b) Press Note (c) Press Agency (d) Press Release (e) Propaganda (f) Advertising (g) Publicity (h) Public Relations (i) Objectivity (j) Scoop
10. A child was crushed under the wheels of a speeding bus. A mob put the bus on fire and also damaged many other buses. The Police lathi-charged. The mob became violent and threw stones at the Police-men. The Police opened fire. One person was killed and 11 injured. The situation is still tense. Write a Press Note.

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